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C-Zone Sdn Bhd
C-Zone Sdn Bhd
Lot 4.12 & 4.12a, Low Yat Plaza
+603-2143 2766
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 CZone_HW_03May.pdf
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Cycom Sale & Service S...
Cycom Sale & Service Sdn Bhd
Lot 2.45, Low Yat Plaza
+603-2145 5452
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Cycom_HW_03May.pdf
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PC Zone Computer Tradi...
PC Zone Computer Trading (M) S/B
Lot 2.42, 2nd Floor, Low Yat Plaza
603-2715 6881
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PCZone_15Mar.pdf
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Startec Computer Syste...
Startec Computer System S/B
Lot 2-84, 2nd Floor, Plaza Low Yat
+603-2141 4026
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Startec_HW_03May.pdf
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Thunder Match Technolo...
Thunder Match Technology S/B
Lot 2-33, 2nd Floor, Low Yat Plaza
+603-2142 2589
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Thundermatch_HW_03May.pdf
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Viewnet Computer Syste...
Viewnet Computer System S/B
Lot 2.67 & 2.68, 2nd Floor, Low Yat Plaza
+603-2145 2545
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Viewnet_HW_03May.pdf
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| Friday, 10 Aug 2012 - Cheryl Bates |
| Samsung & MPH Present Reading On The Go |
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Petaling Jaya, 9 August 2012 The long wait by readers for a book application is finally over. A partnership between the leading local bookstore in Malaysia, MPH and the world's leading mobile phone brand, Samsung has resulted in the MPHOnline App, an application that holds many promises for book lovers.
For a start, the app is free and can be found on Samsung Apps store. It is compatible on all Samsung and Android devices. Once downloaded the user can start browsing for the desired book. All e-book prices are listed in US currency and upon purchase, the e-book is automatically transferred into their own personal library.
Vincent Chong, Head of Mobile Phone Division for Samsung Malaysia Electronics said, "Mobile apps have grown to become one of the most important aspects of the mobile experience. Our collaboration with MPH is one of the many initiatives we have undertaken to enrich the Samsung Apps ecosystem, providing consumers with a myriad of apps to suit their lifestyle. Designed to offer users increased convenience, the MPHONLINE App offers users great variety of content with an easily navigable system'
With new titles added on a daily basis, users would be spoilt for choice from all the genres such as romance, fiction, travel, fantasy, business and management, health law and others. More local titles too are expected to be added soon with the recent sign up of new publishers such as True Wealth by financial guru Azizi Ali and Kaki Novel. These e-books by local publishers from all genres are encouraged to approach MPH with their copyright to convert their current published book into an e-book. It is hoped with the increased exposure more homegrown writers would seize this opportunity to reach the global market.
Prominent authors like Tun Dr Mahathir is already on the bandwagon where his books have been turned into e-book format, extending his readership to a wider platform. Local celebrities Amber Chia and Sarimah Ibrahim are in the midst of getting their books converted. A reader in UK, US or Australia could simply purchase and read within minutes, a far cry from the long wait for a physical book order and expensive delivery charges.
"The e-book is here to stay and this is the next step in the evolution of books and publishing. We are increasingly becoming a borderless world because of the Internet. This does not mean MPH is going to be completely digital but it helps complement our store presence as we aim to grow the brand beyond our shores' said Datuk Abdullah Bin Abdul Rahman, Director of MPH Group of Companies Malaysia.
With the growing popularity of e-books especially among the tech-savvy generation, more people find it highly convenient and cheaper as opposed to traditional books. E-books don't take up shelf space and are not bulky, especially for books which are almost or over a thousand pages thick. Hundreds or even thousands of titles could be stored in just one electronic device.
MPH is the first bookstore in Malaysia to bring in e-readers since early 2010. The main purpose of e-readers is to act as a library to store all the downloaded e-books into a single device. It is well known for its high storage capacity and mobility as well as its e-ink screen which looks like paper and does not strain the eyes. By late 2010, MPH was already establishing a platform for e-books on its online retail site - MPH Online, which also offers other items including stationery, gifts and toys.
For more information, please visit www.samsung.com or www.mphonline.com.my |
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Fortinet Intros Next-Gen OS 
